It is normal. All parts will break eventually from use and abuse. They break most often when you are starting out and are crashing frequently. They break less often when are skilled and are cautious with your equipment.
Most damage come from crashes, hard non-crash landings, and from dragging along the ground. Sometimes parts will be destroyed on impact. Sometimes they will be damaged but won't completely break until placed under stress. Parts can also break under the stress of high winds, but for beginners that is less common than impact or snag damage.
Several companies (including HQ) sell the rods, clips, and other necessary parts to repair the kite. It may take some labor to cut rods to the proper length and securely attach them, or they may have an exact replacement part. Sometimes the kite vendors will send a no-cost replacement part for a newly-purchased kite. Contact them and ask. Otherwise shop around, there are many stores that sell parts for a range of prices.